Women-focused digital media company She Leads Africa has become the first African startup to ring the Closing Bell at the New York Stock Exchange after it was invited to highlight its success in 2016 in delivering business and career advice to 200,000 millennial, urban and engaged African women.
The NYSE is the the world’s largest stock exchange by market capitalization at US$19.3 trillion as of June 2016. It’s outreach program saw the She Leads Africa cofounders join other notable leaders such as former South African President Nelson Mandela, former United Nations Secretary-General Kofi Annan, and African Union Chairperson Nkosazana Dlamini Zuma who have had the honor of ringing the Closing Bell.
In 2016, She Leads Africa, which organizes in person workshops and digital training recorded significant growth by conducting professional development events and enhancing the educational offerings, reaching out to over 200,000 women in more than 30 countries and on 5 continents growing by 600%.
SLA took its SheHive bootcamp on an international tour hosting learning events in 7 different cities in 6 countries across 3 continents and worked with global brands such as Huawei, Facebook and Guaranty Trust Bank to help connect global business mentors to smart and ambitious African women.
In 2017, SLA is planning to expand their digital offerings to introduce short form web series’ and podcasts to show the unique, inspiring and educational stories of African women across the continent and diaspora. SLA will also be launching the SLAY Festival in January, to create a larger platform to put African women at the center of culture, innovation and technology.