As Nigeria’s cinema industry has steadily surpassed Hollywood over the last decade based on the number of films produced in the country, The Udemba Group Ltd., a leading Nigerian company involved in Engineering, Construction, Media and Entertainment, has announced that Trend Media City Limited (TMCL) is actively supporting the Intelligent Community Forum (ICF) and its programs.
ICF is a New York think-tank dedicated to the study and promotion of prosperous, inclusive and sustainable 21st century communities, and Trend Media City is a cultural and economic development project in Nigeria with an expected budget of US $3 billion. It is planned to be initiated during the second quarter of 2013, with completion in 2019 and will be designed as an Intelligent Community and a hub for the creative industries of Nigeria.
With ICF’s mentorship, Trend Media City will better realize its goal of being Africa’s creative economy hub, able to attract and retain Nigeria’s best entrepreneurial talent in entertainment, digital media and film. Among the challenges of Lagos is an inability to keep its creative and entrepreneurial class. Since 1999, ICF has attempted to understand the complex relationship between technology, culture and cities and promotes a more holistic community development vision, which has proved successful in communities worldwide. Its annual Awards program has achieved global recognition as the standard for recognizing what it calls “the renaissance of communities and cities.”
The International Monetary Fund (IMF) projects that 7 of the 10 fastest growing economies in the world from 2011-2015 will be in sub-Saharan Africa and it expects Africa to take from Asia the title of the fastest growing region in the world. Nigeria, home to 20 per cent of Africa’s population, is projected to notch economic growth of 6.8 per cent per annum through 2015. According to the World in 2050 report published in January 2013 by PricewaterhouseCoopers, Nigeria has the potential to be the fastest growing economy and rank 13th among the world’s top 20 economies by 2050.
ICF Co-Founder Louis Zacharilla explained ICF’s interest. “As this story unfolds, ICF is keen to support Africa’s communities for economic growth, and to prepare them to sustain the growth for generations, not simply while the ‘going is good‘.” Zacharilla added that ICF is hopeful that Lagos and Trend Media City can become a beacon and a model for communities in Nigeria and the region who seek to learn what other world-class cities and communities are doing to prosper or re-energize their cultures to begin the advance to prosperity.”
“Trend Media City’s key mission to develop creative hubs and centers of innovation and learning in African cities is clearly in tandem with the stated aims and objectives of ICF. Therefore we find a meeting of minds between ICF and TMC for our project in Africa. We are therefore very excited to become involved as an international Patron of the Forum and look forward to playing an active role in promoting the Forum and its activities,” noted Mr. Uzo Udemba, Chairman and Chief Executive Officer of The Udemba Group, the parent company of TMCL.
“Supporting the Forum is only a starting point for us. We will continue to explore ways to extend and deepen our support for the Forum activities especially in Africa and make its impact felt on the largest possible number of communities across the continent. We seek to lead the African renaissance.”
In an effort to effectively contribute to reaching ICF aims and objectives, TMC is also separately exploring with ICF the establishment of the first Intelligent Community Forum Institute in Africa. At present, ICF has an Institute in the United States, on the campus of Ohio’s Walsh University. The think-tank has plans to open Institutes in Canada, The Netherlands and Finland.
TMC is focused on the development of intelligent smart cities in Africa that will become creative hubs and leading centers for innovation, and serve as home to some of the world’s best talents and entrepreneurs. The mission of the Trend Media Cities is to create infrastructure and facilities in Africa which set new global standards in design, construction, energy efficiency and eco friendliness, through collaboration and mutually beneficial partnerships with the world’s leading institutions and corporations.
Trend Media City is about SPACE.
A space to think, to innovate and to empower. Talent thrives only in conducive spaces that reflect their own creativity and drive. TMC Phase One will provide that space in the city of Lagos. It is a working hub, home and notable center for today’s creative economy. It will become an economic development center, a technology cluster, a media hub, an entertainment center, a film park, a city of international conventions and important celebrity events, attracting and retaining some of world’s best talents and entrepreneurs into a safe and secure space in Africa with highest quality lifestyle.
Trend Media City is about PEOPLE.
The people who innovate and create economic prosperity and unimaginable wealth for mankind.
It takes the mind to innovate, develop ideas, build change, create economic prosperity and advance a society.
The inflow of educated, talented and ambitious people into one space will dispel myths which block progress and finally force a shift of emphasis away from the exploitation of natural resources as a source of economic prosperity into an innovative and creative economy.
Trend Media City is about the new wave of ECONOMIC EMPOWERMENT.
It will attract, discover, hone, educate and motivate talents who develop new knowledge, new ways, new ideas and new wealth and empowerment. It will lure and retain intellectual capital leveraging on local talents to create products and build successful businesses in Africa in the arts, literature, culture, media, entertainment, science, technology, tourism and lifestyle sectors.
The Intelligent Community Forum is a New York-based think tank that studies the economic and social development of the 21st Century community. Whether in industrialized or developing nations, communities are challenged to create prosperity, stability and cultural meaning in a world where jobs, investment and knowledge increasingly depend on advances in communications. For the 21st Century community, connectivity is a double-edge sword: threatening established ways of life on the one hand, and offering powerful new tools to build prosperous, inclusive and sustainable economies on the other.
ICF seeks to share the best practices of the world’s Intelligent Communities in adapting to the demands of the Broadband Economy, in order to help communities everywhere find sustainable renewal and growth. ICF conducts research, creates conference content, offers educational and advisory services, establishes Institutes and presents annual awards, all in an effort to identify and explain the emergence of the broadband economy and its impact at the local level, research and share best practices by communities in adapting to the changing economic environment and positioning their citizens and businesses to prosper and celebrate the achievements of communities that have overcome challenges to claim a place in the economy of the 21st century.