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SnookBase, an online TV platform that let’s one search, create a playlist,save and watch their favourite African videos for free has revamped its interface giving users an easier social experience, released an iPad app and mobile web version for its TV-like Music video experience.
According to Sinclair Obasi, the founder, “We wanted to focus more on African Music videos,interviews,behind the scenes; we are already building a huge catalog of videos,we are at five thousand plus videos, and we want to take advantage of African Mobile penetration, 70 percent of our traffic comes from mobile and we want to take advantage of that.”
He adds that at the moment the user response is great as the application with majority of users saying it is fabulous and simple to use.
The founder also says he is working on a royalty program for artists so as they can pay African artists for their videos and work.
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