OLX To Give Over Ksh 250,000 To Best Online Ad Agency In The Just Launched Social Media Awards

Kenya’s online classified marketplace OLX has said it will give Ksh 100,000 to the most influential Facebook  personality during the Social Media Awards launched today. The best online advertising agencies will walk away with Sh250,000.

According to Peter Ndiangui, the General Manager of OLX, “We believe social media users should be recognized for making the Internet their home.  We have used our website – www.olx.co.ke , a platform that seeks to connect buyers and sellers in Kenya and is accessible via PC or Mobile, to make life easier and better for Kenyans and it is time we also rewarded them.”

OLX is the main sponsor of the awards set to be held in August 9th and are expected to bring social media enthusiasts, corporate firms and celebrities using social media and blogs.

Other sponsors include Trinc Media and Public Relations Society of Kenya. Kenyans and businesses will be rewarded with cash and other prizes for outstanding use of Facebook, Twitter and blogosphere in the first Social Media Awards in the country.

Martin Muli, the awards organizer said, “It will be a battle pitting celebrities against each other, media personalities, corporate organisations and individual users.”

Winners will take home cash, hi-tech electronic gadgets and a raft of fabulous prizes.

The public will nominate their favourite social media users (Facebook, Twitter and blogs) as per the outlined categories at www.soma.or.ke. A panel of judges will then shortlist those nominated and the top five per category will be presented to the public for voting.The categories include:

1.      Social Media News channel of the year

·         Television show/programme

·         Radio show

·         Print magazines

·         Digital channels

2.      Social Media Personality of the year

·         Media personality of the year

·         Artist of the year

·         Most influential Facebook personality

·         CEO of the year

·         Tweep of the year

·         Most influential Blogger of the year

·         Overall Social Media personality of the year

4. Social Media corporate award of the year

·         Facebook Campaign of the Year

·         Twitter Campaign of Year

·         Excellent customer service- twitter

·         Excellent Customer service – Facebook

·         Facebook fan page of the year

·         Corporate twitter account of the year

·         Video campaign of the year

·         Overall corporate award of the year

 

6. Social media agency of the year.

7. Social media innovation of the year

8. Best Use of Social Media

§  Government bodies

§  Advocacy

§  Events

§  Corporate Responsibility.

 

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