The African-American female market continues to be an underserved demographic despite the tremendous buying power of black women, who are more educated, more career-focused and more ambitious than at any other time in history. “Black women are not a one-size-fits-all commodity. Much of the media offerings that target black women assume we all think, feel, love, and live the same. This has created a vacuum, especially for black women between the ages of 18-45,” says Karazin, SheThrives President.
According to the founders, “The SheThrives network serves the interests of the new, liberated, global-minded and socially savvy Black woman, who is determined to find her own happiness, discover her inner and outer beauty, and live life on no one’s terms except her own. She’s making decisions about what’s best for her body, soul, mind and life.”
The network reaches over 1,000,000 page views monthly and is expected to give value to advertisers.
The AfricanWomenNetwork, still in development is expected to empower women in Africa.