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Breaking: Apple Acquires Israeli 3D Sensor Startup PrimeSense For $345 Million

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primApple has acquired Israeli 3D technology firm PrimeSense for $345 million according to reports from the Calcalist.

The Tel-Aviv firm builds 3D sensors for use by firms building TVs, smartphones, computers, robotics, healthcare among others. The firm is known for sensing technology that gives digital devices the power to show a scene in 3D. One of its known client’s is Microsoft’s Xbox Kinect.

Though information is still scanty, Apple’s acquisition will help it take 3D sensing and natural interaction to everyone via its devices.

PrimeSense is Apple’s second company to be acquired from Israel after it acquired Anobit, a flash storage chip maker January last year.

The Calcalist also adds that PrimeSense had raised $85 million from VC’s in Israel and U.S.  such as Canaan Partners Global, Gemini Israel and Genesis Partners among others who have probably had a reasonable exist.

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