­It looks like gold is the new red, now HTC has decided to join in the color of the rich as it has added a gold-flavored variant to its HTC One flagship Smartphone range.

Well, don’t get your hopes up because it is not real gold, it just coated is something of the sort. However this edition is limited because it is just for show off. Yes, show off for the Mobo Awards.  

To help you create a vivid picture of the phone; this Smartphone looks like (almost exactly) Apple’s iPhone 5s, assuming Apple didn’t try to patent the design.

This masterpiece is only available in Europe; the new phone is otherwise identical to the existing HTC One Smartphone.

commented, “Building on the all metal design of the HTC One, and the recent success of the HTC 18 carat gold MOBO phone, we are excited to have developed our own gold device, offering yet more choice to consumers”, commented Phillip Blair, President of EMEA.

The pricing of this gadget is yet to be confirmed.