In a move that see travelers enjoy audio tour guides in the wild straight from their mobile phones, South Africa’s travel technology innovator Tourism Radio has partnered with German travel app producer Yopegu to create an audio travel guide mobile application aimed at travellers.
The deal will see hours of Tourism Radio audio and text travel content featured in the Yopegu iPhone and Android mobile application which reports to have deatiled travel guides to 20 well-known destinations across the world; including Berlin, Paris, New York and Rome; and it is available to download free of charge.
Tourism Radio already produces its own range of mobile audio travel guide apps, but Content Manager Jonathan Meyer says the company sees the partnership as an opportunity to modernise travel across a number of distribution channels, “Tech-savvy travellers are looking ways to get information about things to see and do around them without the hassles associated with traditional tour guides and guide books. Yopegu is a leading travel brand in Europe, and we expect a positive response from their app users experiencing our content.”
Yopegu CEO André Bressel says the objectives of both companies complement each other perfectly, “We’re proud and excited to work with Tourism Radio in the coming months. Together, we’ve created an app that displays a symbiosis between content and mobile expertise. Through this partnership, we’ll be able to satisfy the needs of a growing number of travellers around the world, and in so doing look forward to putting Tourism Radio’s quality travel content where it’s meant to be – in the hands and ears of every traveller out there.”
