Jovago Partners With Travel Agents To Grow Market Share

Rocket Internet-backed   Jovago.com, an online hotel booking portal is seeking to grow its market share in the Nigerian market by engaging local travel agents and hotel owners on ground to help them use their platform and earn revenue from the site.

Jovago held its 1st Annual Seminar at the The Ball Room at Lagos Oriental Hotel last Friday to bring the platform closer to their partner travel agents and train the them on how to use it and earn revenue via its affiliate program which enables travel agents to earn revenue by booking hotels for their clients using Jovago.com.

The offline deal was also expected at helping users gain confidence in the in the platform as many in the country still question online operations. Apart from the users being encouraged to use the affiliate program to earn money, the firm said the platform makes it easy for users to find hotels and book for them online. It also attracts new customers to hotels across the continent.

Marek Zmyslowski, Managing Director of Jovago.com in a statement during the seminar said “the affiliate program is aimed at helping the agents find new ways to grow their business online by booking hotels easily with Jovago”. He stated that he was impressed with the turn up and the interactive nature of the guests in attendance and also stated that there will be coaching for agents who are interested in learning how to use the Jovago.com platform.

Launched August last year, Jovago says it has already signed up over 2000 hotels and aims to sign up more this year. This new affiliate program and many others will help the firm gain more users and compete platforms such as Booking.com, Hotels.ng and SleepOut.com in Africa and other emerging ,markets.