Airtel Launches “Chemsha Bongo” Promotion to Retain Customers this Christmas

Airtel Kenya Marketing Director Charles Wanjohi and Airtel TRACE Music Star judge Atemi demo on how one can enter into the Airtel TRACE Music Star music contest

airtel-new-logo-horiAirtel has announced a 90-day promotion  dubbed “Chemsha Bongo” to give its customers an opportunity to win Kshs.1 million by just answering a general knowledge quiz game service that gives Airtel customers the opportunity to answer multiple choice questions via SMS.

Customers participating in the promotion will earn 100 points for every right answer. Players with the highest number of points at the end of the promotion period will be awarded a grand prize of Ksh1, 000,000 cash.

The promotion also offers customers with the highest daily and weekly points, a chance to win Ksh20, 000 and Ksh40, 000 respectively.

To enter the promotion, customers will follow the below process on their Airtel phones;

  • Dial a short code *395# and selecting the “Subscribe” option (FREE of charge).
  • Receive a set of questions by SMS (FREE of charge)
  • Reply to the SMS (Every SMS sent is charged at Ksh 5).
  • Dial the short code *395# and select “My Score” to check accumulated points (FREE of charge)

All winners will be notified through the official number 0734111777. The promotion is set to run until 14th January, 2015.