As Nigerians gear up for gift-giving associated with Christmas, economic analysts do not expect socio-economic trends to affect the Nigerian shopping behaviour, with an expected rise in sales on online shopping websites.
2014 has seen an exponential growth in awareness and patronage of online stores with increased education about the opportunities of choice and assortments, massive discounts, home deliveries and innovative offers leading to increased trust from Nigerians.
With the recent market entry of brands like the InnJoo range of smart phones which are a cheap and premium alternative brand for the Nigerian users as compared with their similar high end counterparts, and the rise of premium fashion brands like Eve & Tribe, David Wej, St. Genevieve amongst others, mobile phones and fashion are expected to lead the way this season populating shopping baskets and wish lists for customers.
With increased online and offline conversation about a major customer appreciation shopping event by Nigeria’s number one online retailer, Jumia Nigeria will feature on their website the 12.12. customer appreciation mega shopping event. Nigerians will get the opportunity to snag major deals and discounts in the categories mentioned with expected flash sales every hour for 12 hours on the 12th of December, 2014. Simply click here to cash in on all deals; you can also follow Jumia Nigeria’s social media handles to be in the know of the hourly deals.
Enjoy great deals of up to 50% on selected products of your preferences and premium fashion brands for your style. Think for a minute; The Blackberry Q10 has a discount of 40% with an initial price of N 47,000 now going for N 29,000.
Customers can expect to shop till they drop and even get something for everyone with the 12.12. amazing deals while they experience a seamless and enjoyable shopping experience on the go via the Jumia website and mobile applications, save as you get the best deals this season and styling up for what is to be the exciting beginning of another year.