Children and young people face an increasing number of risks online, from targeted marketing using their personal information to bullying and harassment,identity theft and online abuse.
UNICEF and Millicom have signed a 3-year agreement to help make kids safer online by mapping risks to and opportunities for children’s rights in the telecommunication sector and in specific operational settings. The deal aims at creating standards in the telecommunication sector that protect children online and respect their right to privacy, freedom of thought,opinion, culture and safety.
UNICEF and Millicom will develop and promote industry specific guidance on how the telecommunication sector can improve respect for children’s rights, specifically through implementing the Children’s Rights and Business Principles and as well develop case studies on lessons learned in implementing the Children’s Rights and Business Principles and the UNICEF and ITU Guidelines for Industry on Child Online Protection.
In a statement, Millicom’s Executive Vice President of Strategic Operations and Partnerships, Rachel Samrén said: “Companies have many strategic and direct ways to influence children’s lives positively, beyond charity work or fighting child labour. At Millicom, we always ‘demand more’ and so we are proud to be at the forefront of putting into action the great work with
UNICEF that takes a wider perspective on business responsibility and children.”
The partnership will strive for positive change within the industry through pilot implementation of the Children’s Rights and
Business Principles and the UNICEF and the International Telecommunication Union (ITU) Guidelines for Industry on Child Online Protection.
Gérard Bocquenet, UNICEF Director of Private Fundraising and Partnerships said, “We are proud to join Millicom in NEWS NOTE identifying how children can be better protected online in this growing virtual world. It is truly an important issue that is increasingly relevant to children everywhere.”