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Ooh.com.ng wants to connect agencies & advertisers to ad platforms for free

Milcah Lukhanyu by Milcah Lukhanyu
6 years ago
in Startups, Tech
3 min read
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oohFounded by Jonathan ‘Kome Mugbeh, a Computer Science and Information Technology graduate from Igbinedion University, Okada, Edo State Nigeria, Ooh.com.ng is an online listing marketplace for the advertising sector aiming to become a one-stop shop for media planners and buyers in Africa providing them with a database of thousands of advertising platforms.

OOH or out-of-home brings together agencies and advertisers to search for an advertising platform, blog or Facebook group, page or Twitter profiles anywhere in Nigeria for their targeted audience saving them time and money and as well simplify the search and selection process.

Though still at its infancy, Ooh seeks to expand to other markets in Africa such as Ghana, Kenya and South Africa among others. Ooh major challenge will be getting as much traffic as possible from the platform listings to earn from ad networks or charge advertising firms from featuring their platforms at the top. Apart from the social media and digital ad platforms such as blogs, Ooh will also find it hard to convice firms running billboards to go digital.

Ooh will also face competion from Nigeria’s Vacant Boards, which lists  out-door advertising spots.

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Milcah Lukhanyu

Milcah Lukhanyu

Milcah Lukhanyu covers daily news briefs at TechMoran. She is the person who will probably read your press release and get the story out of it or totally trash it. Send tips to [email protected]

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