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Airtel Kenya takes steps to put the customer first

16888530826_1915a2f454_kThis week is all about the customer at Airtel Kenya with the company setting aside the 23rd to 27th of March 2015 for its customer centricity week, an initiative which seeks to embed a culture of service excellence among staff members to ensure that the company continues to deliver superior customer experience.

The staff-driven initiative themed “Say yes to customer centricity” focuses on staff awareness on customer centricity, highlighting the ever-changing customers’ needs in the market and the need for the business to integrate customer experience as a core part of strategy to meet organizational goals.

According to Airtel Kenya CEO Adil El Youssefi, the week gives the company an opportunity to drive discussions on how Airtel staff will adopt an “outside in” approach to business, anchored on identifying customers, understanding the customers’ needs,  and delivering the experience and convenience they desire.

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“This gives us the opportunity to remind each other of the importance of engaging our customers in conversations that will ensure we deliver the right experience at that ‘moment of truth’ when they interact with us, purchase and use our services. It  is essential to successful business practice and growth, and for us at Airtel Kenya, the customer is the most important element to our business” he explained.

Susan Mwenesi
Susan Mwenesi
Interested in business, technology and all things startups in Africa!

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