Buying or selling on classifieds is by random people to random people but a new Community category by Ringier’s online marketplace, PigiaMe, aims to highlight events, groups and community activities to allow users to advertise upcoming events or open positions in special interest groups as well attend them offline.
The valuable addition will highlight their events or hobbies pages and will bring that safe family honesty feel online lacking among classifieds.
In a statement this morning, PigiaMe’s Head of Marketing Cedric Nzomo said, “We noticed there is a big information gap between all the opportunities Nairobi has to offer, and people’s awareness of these opportunities. We are therefore excited to provide a safe, online community where people of all walks of life can connect and exchange information with like-minded Kenyans in different interest and need-based groups.”
The Community Category was launched in beta phase two months ago and has had over 350 groups publicize their activities. A group can be spiritual, musical and sports, health related support groups and professional. The category also has a Lost and Found section that allows users to find and retrieve misplaced items. The Community category is highly moderated and carefully reviewed by a dedicated team to ensure the safety of its users, reduced cases of fraud and higher quality of interactions.
Apart from just buying and selling, PigiaMe aims to sees the Community category as a place for users to interact and form communities on common interests and as well increase its traffic and make it credible unlike its competitors. It makes much more sense to make friends insuch communities and later buy from them than just buying from total strangers online.
PigiaMe recently launched a marketplace for retailers (B2C) to give retailers a home to sell their wares with a customized page.
