4G is the new language of the telcos and Telkom is not playing any chances with the youthful segment with its launch of 4G to the home and daily free WhatsApp to all its subscribers.
The firm has also promised all its users to go and swap their SIM cards for 4G SIM’s at any Telkom retail shops across the country so that they can enjoy smoother live streaming, faster downloads and uploads, and sharing of video and audio content. Telkom also brought together youthful tech entrepreneurs to talk about their internet experiences and readiness to move with Telkom.
Telkom says its 4G network is available in all major cities and towns in Kenya. In order to enjoy the free data, subscribers need to have 4G SIM cards, compatible devices and be in an area with the network’s coverage. So far, Telkom has commissioned about 160 4G sites across the country. Just how free this data is we are yet to establish.
Speaking when he announced the new brand, Telkom’s CEO, Aldo Mareuse said: “We are living in a digital era. Kenyans constantly need fast and reliable data to connect their lives. This is the reason why we are continuously investing in cutting edge technology such as 4G and aggressively rolling out our network across the country. We are committed to not only connect the people that make Kenya move but also deliver a rich experience”.
In order to enjoy the free data, subscribers need to have an active data bundle through *544#.
Over the last one year, Telkom has invested US$50 million in upgrading and intensifying its network. In addition to the newly launched 4G network, the telco has also enhanced its 2G and 3G footprint. Telkom’s 2G footprint is currently at 95 per cent while 3G is at 55 per cent.
“Today, the capacity of our network is double what it was about a year ago. We aim to continuously and aggressively grow and optimize our network to ensure that our subscribers across the country enjoy better quality of service and unbeatable offers.,” added Mr. Mareuse.