Nigeria’s e-commerce industry is worth millions of naira as many people have embraced and endorsed the idea of ordering goods and services online from the comfort of their homes.
This said, a large chunk of the e-commerce market is controlled by Jumia and Konga. This is not surprising because they are the pioneers of e-commerce in the country. This has made it a bit difficult for other e-commerce startups to break their ranks. We have Payporte, Killmall and others that tried but could only do their best. Rather than taking on both e-commerce giant, they have carved a niche for themselves.
Interestingly, another e-commerce platform has joined the race to dislodge Jumia and Konga. It is Upbuyers.
Upbuyers which was founded by Chukwuma Anyanwu in August 2016 is an online superstore that takes shopping experience to a whole new level. It connects registered product sellers to buyers.
Speaking about his startup, Anyanwu said: “The vision of Upbuyers is to improve the customer shopping interface thereby bringing the experience closer to the in-store shopping. Among the many features is the 3D/360 degree viewing of product images during shopping.”
He further added that the Startup also “offers online payment, bank payment and pay on delivery for product orders. In addition to having vendors display their wares, we intend to build synergy with major in-store merchants. This will see us have a great variety of quality product inventory at competitive prices”, he concluded.
It is a monumental task for anyone to take on the two giants of e-commerce in Nigeria. However, with the entry of Upbuyers, they should get ready for a strong competition.