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This Nigerian Startup Wants To Be Your Personal Assistant

You know how challenging it can be to cope with a busy schedule. There are meetings, preparing documents, paying attention to social media when the need arises, following up and sending emails. This is why many busy professionals have resorted to hiring personal assistants, popularly known as PAs, and in turn making the term popular.

Independent Personal Assistant (iPA) was launched to provide busy Nigerians with virtual assistants.

Founded in January 2016 by Ibukun Akinnawo, iPA provides professional administrative, technical, and creative assistance to clients through its team of dedicated virtual assistants. According to the iPA team, “think of us as your very own Personal Assistant to handle time consuming tasks”.

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From helping you to carry out tasks such as research, website maintenance, graphics designing, copywriting, to scheduling meetings, reminding you of important calls and even paying bills, iPA aims to provide assistants on demand, and assist busy executives looking to offload some of their work.

According to the CEO, “executives pay for specific tasks to be completed in a set number of hours, and using iPA means that they don’t have to worry about overhead costs such as insurance, bonuses, vacation pay and training. Additionally, the clients don’t pay for the software, hardware and internet connection needed for the virtual assistants to get their work done.”

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On why iPA is offering virtual rather than physical assistants, Ibukun states, “it’s more expensive to hire a competent physical assistant than a competent virtual assistant at iPA. Virtual assistants are a lot cheaper in the long run.”

For its service, iPA fee charges monthly a fee, which comes in different packages that can selected based on the needs of a client. To get started, all a user needs is to sign up and reach out to the iPA team.

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In Nigeria, the concept of hiring virtual assistants is gradually gaining grounds, and iPA has the potential of making it come to stay.

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