Ringier Africa Digital Publishing (RADP) has signed a deal with The New York Times News Service and Syndicate, the licensing and syndicate division of The New York Times in a move that will see it publish New York Times in Ghana, Kenya an
According to Tim Kollmann, Managing Director of RADP, “Publishing content from The New York Times will be setting new standards in the regional media space, offering up-to-date information at any time of the day, directly to Africa’s media consumption tool of choice, the mobile phone, via the Pulse website and our newly launched mobile app.”
This agreement expands Pulse’s editorial scope to include more politics, current affairs and international news stories and strengthens the platform’s followership. It also furthers RADP’s plan to build one of the most robust digital ecosystems in Africa by continuing to find new ways and platforms to engage and stay connected with users.
The New York Times is known globally for innovation in its print and digital storytelling. With the Ringier agreement, New York Times journalism will reach a new digital audience.
General Manager of News Services and Print Innovation for The New York Times, Michael Greenspon,”Ringier has a deep understanding of the digital space and is the ideal partner to help us bring The New York Times voice to sub-Saharan Africa. We are delighted that this agreement will expand the reach of our journalism to new readers.”
Ringier Africa also publishes Business Insider in Africa.