Building upon the successful global launch of the award-winning BlackBerry KEYone and introduction of BlackBerry Motion more recently to select markets, TCL is preparing for additional portfolio expansion in 2018.
The firm has launched the GSM unlocked BlackBerry Motion in the U.S. market online at Amazon and Best Buy for $449.99 USD with an all-new color variant and dual SIM version of BlackBerry KEYone – Bronze Edition set to be launched in select markets across Asia, Europe and the Middle East later in Q1 2018.
Alain Lejeune, Global General Manager for BlackBerry Mobile said,“With new BlackBerry smartphones from TCL Communication now available in over 50 countries around the world, we have a solid foundation to continue building upon our portfolio in the new year. This means customers can expect to see at least two new BlackBerry smartphones from us later this year.”
This year, BlackBerry and TCL Communication aim to roll out Android 8.0 Oreo™, including additional security and other features, to continue to expand the overall BlackBerry smartphone user experience.
Since the global rollout of BlackBerry KEYone, which began in Q2 2017, TCL Communication has launched the device in over 50 countries worldwide, including markets in North America, Latin America, Europe, Africa and Asia. In fact, the global rollout continues with variants of BlackBerry KEYone newly released in Mexico and South Korea.
After the launch of the BlackBerry KEYone, TCL is adding the all-new BlackBerry KEYone Bronze Edition to the series. This limited edition model features a matte bronze finish and adds dual-SIM compatibility for select global markets. The BlackBerry KEYone Bronze Edition also has 4GB of memory and 64GB of internal storage.
The BlackBerry Motion is an IP67 water and dust resistance device with new anti-scratch display technology for its 5.5-inch Full-HD screen. The phone has a 4,000mAh battery offering 32+ hours of mixed use and is powered by Android™ 7.1 Nougat and will be upgraded to Android Oreo later this year.
“We are excited that TCL Communication has decided to bring the BlackBerry Motion with its outstanding battery life and its touchscreen interface to the United States, in addition to introducing a dual-SIM variant of the highly regarded BlackBerry KEYone for global markets,” said Alex Thurber, SVP and GM of Mobility Solutions, BlackBerry.
