Ghana’s Tonaton.com has partnered with various real estate developers to launch a development platform as the classifieds site moves into establishing itself as country’s largest property vertical.
The new portal tonaton.com/new-developments aims to help Ghanaians buy and sell property and increase Tonaton’s market share from being a general classifieds markertplace to a top property vertical for property buyers, renters, for real estate agents.
According to Kwaku Amponsah Aquilla, Head of Tonaton Property, “The Tonaton New Development Project Page is a new advertising space on tonaton.com that is dedicated to helping real estate developers grow their business. The New Development Project Page is a whole page that exclusively showcases development projects by real estate developers to the world and helps them to make quick sales.”
The new development section allows users to post up to 25 high quality images per project to showcase it to their clients and also highlights features such as price, number of units and present facilities to give prospective buyers enough information to make their purchases.
Tonaton is prepared to assist all real estate developers by making available a mix of online marketing tools to enable them target prospective buyers to help them reach more people. With the new platform, Tonaton.com intends to match developers and their new and existing developments to prospective buyers in a way that has never been done before.
The new Tonaton property portal will therefore lead the charge to connect developers and prospective property buyers at the click of a button.
Tonaton.com has continued to record month on month growth and currently boasts of 38 million monthly page views, 350,000 interested buyers in the property category and over 6,000 current property ads.
Zubair Riaz, Managing Director of Tonaton urged Real Estate developers to embrace online marketing and work together with Tonaton to roll out strategies that would help them market their properties more effectively.