Econet Media’s Kwesé TV, has launched in Liberia through its distribution deal with Orange Liberia. This will see the sale of Kwesé TV decoders through Orange stores in Liberia.
Liberian audiences will be familiar with Kwesé’s free-to-air channel (FTA), Kwesé Free Sports which launched last year, bringing premium sports content into Liberian homes at no cost. Now the broadcaster will unveil its full-suite of top-shelf content which encompasses all programming genres namely sports, music, movies, series, kids, lifestyle, faith, news programming and so much more.
Kwese will have internationally acclaimed and popular channels such as DreamWorks, CNN International, VICELAND and Diddy’s REVOLT TV as well as other televisions shows and top news platforms such as Sky News, BBC, Bloomberg, Aljazeera, WION and CNBC Africa – among others.
Kwesé is a multi-platform and multi-screen broadcast network which gives subscribers access to the full spectrum of programming on Kwesé TV across multiple platforms including TV and mobile. Its 70+ channels of premium entertainment and sports programming can be accessed on the Kwesé’s satellite set-top-box (decoder) available at all Orange stores in Liberia.
Kwesé offers a ‘pay-as-you-watch’ service that enables viewers to purchase three-day, seven day or monthly subscription packages to its full programming bouquet. These payment options, which turn the traditional pay TV model on its head, provides unparalleled access to premium programming at an affordable price.
According Econet Media President and Group Chief Executive Office Joseph Hundah, “We are a dynamic, young company built to respond to the way audiences want to access and consume content. Kwesé delivers unparalleled access to premium sporting action through our affordable FTA offering, as well as entertainment to audiences on the move through our mobile app, while maintaining a solid viewer base on our satellite pay TV platform.”
Commenting on the distribution partnership with Econet Media, Mr. Mamadou Coulibaly, Orange Liberia CEO said, “This is a great day for Liberia and for Orange. Our customers will be able to enjoy a whole new experience with Kwesé TV. We are really proud to be distributing Kwesé TV satellite service in our shops and to provide access to the content on our super fast 4G LTE mobile network. This is the first time customers will enjoy a multi-screen experience in Liberia; seamlessly accessing their favorite programs at home on their TV or on the go with their mobile phone. We believe there are more innovative content services to enjoy and we will carry on to work hard with Econet Media to deliver them to Liberians.”