Naspers’ OLX Group invests $98m into specialised car buying service, Webuycars


Nasper’s owned OLX Group has invested ZAR 1.4 billion ($94m) into South Africa’s specialised car buying service, Webuycars which runs a used car marketplace in South Africa offering a specialised car buying service to sellers.

Founded 17 years ago by Faan and Dirk van der Walt, the used car buying space, with operations across South Africa is a big plus to OLX due to its specialised instant buying model expected to fuel OLX’s proprietary online classifieds technology. The deal is expected to strengthen the overall used car ecosystem in South Africa by providing dealerships with improved access to stock and private buyers and sellers with an enhanced user experience focused on trust, safety and convenience.

“We believe that the technology and services from specialised car buying services like Webuycars can help improve the experience of classifieds users across our OLX platforms. We are particularly impressed with the team’s focus on the customer and the lean operating model they have established and look forward to working together to empower car dealers and bring further convenience and trust to used car buying and selling in South Africa. We’re very excited about South Africa’s market potential and we’re committed to investing in great e-commerce businesses like Webuycars there,” said Martin Scheepbouwer, CEO, OLX Group.

“We are extremely excited about this investment from the OLX Group as it will enable us to improve the experience of our customers and fund our future growth plans,” said Faan van der Walt, CEO, Webuycars.

In June, OLX Group invested $89m into Frontier Car Group which is expanding across Africa.