Launched in Kenya two years ago, Little has grown to be more than a hailing app. Users can load their Little Wallet to pay for rides, buy airtime and pay their bills as well as gift rides to their family and friends. Create personalized promo codes for their events, schedule rides, get a corporate package for their staff, and a lot more.
In May this year, Little officially launched in Kampala to take on Taxify and Uber after nearly two years of postponing the venture. Little is also expected to go big in Nigeria and expand across West Africa in its mission to be Africa’s biggest ride hailing platform. A month later, Little announced it had sold 10% stake for $3m in an impromptu deal with an Indian fintech firm for expansion across Africa. The firm said the This cash injection adds to the previously raised $10m the company received from parent company, Craft Silicon and its other shareholders.
Locally, Little is available Nairobi, Mombasa, and Kisumu but is eyeing Nakuru and Eldoret towns.