Asia continues to be a leader in gaming growth and technology, with companies working hard to bring new experiences to players in various arenas, including eSports, virtual reality, casino games and PC gaming. If you’re an avid gamer or a technophile, then you should certainly keep your eyes on this market for exciting developments.
China as a Digital Leader
China is considered one of the most important markets for both PC and mobile gaming, and it will experience significant growth in the coming year. It is estimated that domestic gaming revenue in China will grow to $35 billion by 2021, much of which is likely to be driven by the Chinese government’s decision to unfreeze video game approvals.
For nine months in 2018, the country stopped handing out licenses to new video games. The result was a stagnant market with the slowest growth in a decade. Now that the ban has been repealed, gaming stocks are soaring high and Chinese game developers are working hard to bring even more thrilling new gaming experiences to players.
The ban did bring about some positives, however. The freeze was enacted in part due to the Chinese government’s concerns over video game addiction, particularly in young people. In response, Chinese gaming leader Tencent introduced the use of facial recognition technology to detect minors – an innovation that is sure to have a worldwide impact.
It also prompted many Chinese game developers to turn their attention to overseas markets. As a result, we have seen some impressive Chinese games make their way to North America, such as Life After – a mobile, co-op zombie survival game that is getting rave reviews. Now that the door to American audiences has been opened, it will be interesting to see how many more Chinese-developed games will be introduced on Steam, Google Play and Apple’s App Market.
A Billion-Dollar Gaming Market in India
India is another Asian country where gaming technology is thriving, and significant market growth is forecasted. Affordable internet access and increased smartphone usage among Indian residents are just a couple of the reasons for the accelerated growth of the country’s online gaming market – which is set to be worth over $1 billion by 2021.
Players in India have been quick to embrace new technologies like augmented reality and virtual reality, inspiring developers to come up with new ways to engage players using these innovations. There are nearly 200 AR and VR start-ups across India, and it is expected that the industry will grow by over 70% over the next five years.
Another area where India shines is online poker. The country is home to over 50 poker start-ups, which offer local players the chance to compete online in games that merge skill and luck. Gaming experts at BestOnlineCasinoSites.com anticipate that India will become one of the next leaders in online poker technology in coming years.
eSports: A Catalyst for Growth in Southeast Asia
We would be remiss not to mention eSports, which has had one of the biggest impacts on gaming technology in Asia. While players in Korea, China and India have been on board for years, Southeast Asia is seeing impressive progression. It is the fastest-growing region in the eSports market, with over 9 million players. This year, that number is expected to double, as eSports companies expand their operations to attract new players.
One of the main reasons for the recent uptake of eSports in Southeast Asia is the inclusion of the activity as a competitive sport in the upcoming 2022 Asian Games. The announcement, made in 2017, attracted the attention of gamers as well as sports fans and the general public.
One Championship, a leader in martial arts sports media, is capitalizing on this growth. The company has recently announced its plans to invest $50 million in eSports tournaments across Asia, co-organized by Razer. These impressive events will not only expand the reach of eSports but also lead to the innovation of new technologies that allow players to enjoy this activity in new ways.
Expansion into Asia’s Gaming Market
All of these exciting developments have led many international tech companies to expand into new Asia markets. Companies from around the world are making their way East in order to reach millions of eager players and develop new technologies.
Most recently, gaming giant Razer unveiled its new headquarters in Malaysia. The San Francisco-based company, which is known for its pioneering influence on eSports and gaming hardware, aims to drive gaming events and develop a new generation of tech talent in the country. The company has plans to work with schools to provide mentorship to local students and offer exchange programs, in hopes of nurturing future tech leaders from Southeast Asia.
Some very rousing developments have taken place in the East’s gaming market, and many more are sure to come. This is an exciting time for gamers across Asia with the potential for an international impact that will benefit players around the world.