Tanzania’s Magofarms and Phema Agri have been declared winners of the US$100,000 GoGettaz Agripreneur Prize for 2020, alongside the prestigious Africa Food Prize.
Represented by Moses Katala co-founder and CEO of Magofarm from Tanzania and Daniella Kwayu co-founder and CEO of Phema Agri also from Tanzania, will both walk home with $50,000 to support and expand their agribusiness operations.
GoGettaz Agripreneur is part of the Generation Africa youth initiative, the aim of this prize is to identify and inspire young people across Africa to seize the opportunities across the value chain of the $1Tn agrifood industry on the continent in the decades ahead.
The challenge also named four entrepreneurs as winners of the $2,500 Impact Award. They include Elizabeth Gikebe, founder and CEO of Mhogo Foods from Kenya, Millicent Agidipo, co-founder and production manager of Achiever Foods from Ghana, Dysmus Kisulu, co-founder and CEO of Solar Freeze from Kenya and Paul Matovu, founder and CEO of Vertical Farm and Micro-Gardening from Uganda.
The six winners were part of the 12 top finalists who will receive mentorship, program linkages and other guidance to continue their entrepreneurial journeys. Top-12 finalist ventures and entrepreneurs this year hail from Ghana, Kenya, Malawi, Morocco, Nigeria, Rwanda, Sierra Leone, South Africa, Tanzania and Uganda.
“Throughout all the COVID challenges of 2020, the GoGettaz agripreneurs remained focused and driven, caring not only for their businesses and employees but their countries and fellow citizens as well. In the face of the global crisis, they adapted their business models to new demands and challenges,” said Dickson Naftali, Head of the Generation Africa initiative based in Nairobi. “Our Top 12 young finalists this year are already driving forces for growth and transformation in their own communities. Their agribusinesses are each so different, but they are all steering Africa to become a continental superpower in agriculture”.
2020 GOGETTAZ US$50,000 AGRIPRENEUR PRIZE WINNERS
Daniella Kwayu, co-founder and CEO of Phema Agri in Tanzania. Phemaagri.com
Phema Agri is a digital agriculture platform connecting investors looking to grow their money with smallholder farmers looking for working capital solutions. The crowdfunding platform (phemaagri.com) matches de-risked, vetted, trained and market-linked farmers looking for investors. In return, farmers share their profits with their investors. The platform is a B2B2C business model linked directly to bank payments and mobile network operators for ease of transactions.
“The Agricultural financing gap in Africa is US $150 billion as of 2019,” stated Daniella in her online application. “There aren’t any direct competitors for an agriculture crowdfunding platform in Tanzania. We are the first market entries in this sub-sector. investments in Agriculture. Our key unique differentiator is our ability to apply technology to provide safely structured market curated investment in a convenient way.”
Phema Agri aims to achieve its goal of financing 1m farmers and controlling 5 value chains in the East African market. They are currently operating in 2 value chains (pig and poultry value chains) with the aim of adding other value chains (maize, potatoes, wheat) and training more farmers in these value chains. The financial support from the 2020 GoGettaz Agripreneur Prize will be utilized to secure market contracts and market analysis to structure and connect more farmers to markets.
Moses Katala, co-founder and CEO of Magofarm Limited in Rwanda. Magofarms.com
Magofarm Limited aims to solve the problem of rising costs of animal feeds and the increasing demand for sustainable, eco-friendly and nutrient rich protein ingredients. According to the UN Food and Agriculture organization (FAO), commercial poultry farmers in Africa have experienced a 20% increase in the price of animal feeds containing soybeans and fishmeal as protein ingredients. The current protein ingredients in the market are not only expensive to produce, but their production cycles can have a strong negative impact on the environment, noted Katala in his Stage 1 application.
“We are also on a mission to reduce food losses in the developing world,” Katala said. “Food losses represent a waste of resources in terms of land, energy, water and inputs, and leads to unnecessary CO2 emissions. According to the FAO, if food wastage were a country, it would be the third largest CO2 emitting country in the world after China and the USA. The world urgently needs a sustainable solution to tackle food waste. The yearly cost of global food waste is estimated to be $990 billion”.
“By breeding black soldier fly larvae, Magofarm acquires tremendous waste reduction capabilities. For every 1 tonne of black soldier fly larvae we breed, we contribute to upcycling 3 tons of food waste from the environment, which we use as a raw material. For each ton of fishmeal or soymeal replaced by our insect-derived protein (magomeal), an environmental saving of between $2,500 and $3,200 per ton is achieved in the form of avoided fossil fuel consumption, land usage and carbon emission”.
$2,500 – IMPACT AWARD WINNERS
Elizabeth Gikebe, co-founder and CEO, Mhogo Foods Ltd in Kenya (Mhogofoods.com): Mhogo Foods is a socially conscious cassava processor making gluten-free flour, crisps, starch and animal feeds while also training and supporting women smallholder farmers. Mhogofoods.com
Millicent Agidipo, co- founder and CEO of Achiever Foods Limited (AchieverFoods.net/en) in Ghana: Achiever Foods is on a mission to save lives through indigenous and organically grown Turkey Berries that help promote blood health and a strong immune system, especially amongst pregnant women. AchieverFoods.net/en
All 12 top finalists will receive mentorship, program linkages and other guidance to continue their entrepreneurial journeys
Paul Matovu of Vertical and Micro Gardening (VMG) in Uganda (bit.ly/2E2IGbI): VMG builds autonomous farm towers to make urban farming a viable micro-enterprise for low- and middle-income households. VerticalandMicroGardening.org
Dysmus Kisilu co-founder and CEO Solar Freeze (SolarFreeze.co.ke) in Kenya: Solar Freeze helps battles post-harvest losses for smallholder farmers of perishable goods through potable solar-powered cold storage units and “sharing economy” cold-chain logistics. SolarFreeze.co.ke
Other top-12 2020 GoGettaz Agripreneur Prize finalists:
Fadja Dijou Barry, GoMarkit SL, Sierra Leone. GoMarkitSL.com
Dexter Tangocci, Integrated Aerial Systems, South Africa. www.IASystems.co.za
Kharbouch Barhoum, Lombrisol, Morocco. www.Lombrisol.ma
Brigitha Faustin, Obri Tanzania. www.ObriTanzania.com
Ifeoluwa Olatayo, Soupah Farm-en-Market Ltd., Nigeria. www.Soupah.ng
Agnes Kanjala, The Farm, Malawi. www.TheFarmmw.com