Kuzlo, a B2B platform that connects FMCG small retailers with wholesalers in their area, offering full transparency on product availability and prices, has raised an undisclosed amount from Nama Ventures in a pre-Seed funding round.

The FMCG market is changing as a result of increased competition from megastores and chains, which puts pressure on traditional supermarkets and grocery stores. KUZLO offers FMCG companies a more efficient supply network to help them succeed in business.

Kuzlo was founded in March 2021 by four co-founders, Ayman, Tarek, Bassem, and Gebril, with a primary focus on offering better customer service and earning customer trust in delivery times in Alexandria.

“Digitalisation is becoming the main driver for the transformation of many industrial sectors and the B2B marketplace in Egypt has just started its journey towards a digital future. Kuzlo is helping small retailers shift into the new future challenges and support them to strengthen their business value using new digital trends of e-commerce and e-finance in the near future,” said Ayman Elgarem, co-founder and CEO of Kuzlo

“Part of our investment thesis at Nama is to look for great teams that are disrupting traditional businesses leveraging technology. This had become most evident in the supply chain in the grocery space in Mena. Ayman, Mohammed Gebril, Bassem, and their great advisor Tarek are true examples of a complementary team with deep knowledge in the industry, technology expertise, and operational excellence to take a shot at this space in Alexandria. We have no doubt that this team is on to something special and we are honoured and privileged to be this sole pre-seed investor and backer,” said Mohammed Alzubi, founder and managing partner of Nama Ventures.

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