Msossi, Kenya’s first innovative food app designed to reduce food waste and losses, is set to launch this month. The platform connects supermarkets, restaurants, and hotels with consumers to sell surplus and near-expiry food items at discounted prices.
The app allows food businesses to list excess stock for quick sale, helping reduce the millions of tonnes of food wasted annually while offering consumers affordable options and minimizing financial losses.
Kenya faces a major food waste challenge, with an estimated 30–40% of all food produced lost to spoilage and expiry each year. This results in billions of shillings in economic losses, worsens food insecurity, and adds environmental pressure. Msossi addresses this through a digital marketplace for discounted food packs, promoting sustainability while delivering cost savings for both consumers and retailers.
“With Kenya losing up to 40% of all food produced to wastage, worth billions of shillings every year, Msossi offers a timely solution to turn potential losses into opportunities for savings and sustainability,” said Kevin Otiende, Msossi co-founder and CEO.
The app targets individual consumers seeking affordable and eco-conscious food choices, as well as businesses looking to reduce losses linked to food waste. By offering deep discounts, it encourages fast turnover of surplus items and helps build a more efficient food ecosystem.
“Over the past year, we’ve studied supermarket and restaurant operations and found that supermarkets lose between 5–12% of fresh food to wastage, while restaurants lose up to 30%,” Otiende added. “Our platform enables businesses to sell surplus food quickly at attractive prices, helping consumers access affordable nutrition while tackling serious environmental and economic challenges.”
Msossi will roll out nationwide, with features designed for easy listing and purchasing that suit local market needs. The platform also provides measurable impact data, including the amount of food saved, carbon emissions reduced, and meals rescued—insights that can support ESG and CSR reporting and demonstrate a commitment to circular economy and zero-waste practices.