ZSystems, a Moroccan startup, has secured $1.65 million in seed funding to accelerate the development of its unified digital commerce platform, targeting inefficiencies in a largely undigitised $40 billion market.
The round was led by Azur Innovation Management, with continued backing from existing investors MNF Ventures and Witamax. The Harambeans Prosperity Fund also joined as the company’s first international institutional investor.
The latest raise brings ZSystems’ total funding to $2.7 million, following a $1.05 million pre-seed round backed by MNF Ventures, Witamax, CASHPLUS Ventures, and Kalys Ventures.
ZSystems is building a platform that connects brands, wholesalers, and retailers into a single ecosystem, aiming to improve transparency, streamline operations, and unlock growth opportunities across fragmented supply chains.
Beyond funding, the company is supported by the European Bank for Reconstruction and Development’s Star Venture programme and Amazon Web Services, providing access to infrastructure and scaling support.
The new capital will be used to enhance product development, expand the platform’s reach, and deepen market penetration as ZSystems seeks to modernise B2B commerce across Morocco and the wider region.