A new deal between DHL and MallforAfrica will see traders in Africa easily sell their products to customers in the US through an eBay platform powered by MallforAfrica.

The latest deal will help them drop and pick up their wares at DHL Express points in the US. DHL Express currently handles inbound express delivery for MallforAfrica and has enabled its customers importing from the US to receive their packages seamlessly in Nigeria, Kenya, Rwanda and Ghana. This is a watershed partnership for African businesses as it allows them an avenue to trade on the global stage.

According to Chris Folayan, CEO, MallforAfrica, “Both companies have a common goal of seeing African e-commerce businesses thrive on the global stage. We want to contribute to the future of e-commerce growth, African cross-border sales and most importantly, improve the lives of African artisanal arts, designs, crafts and more.”

MallforAfrica enables buyers in Africa to purchase items directly from over 200 international online retailers, such as Macy’s, eBay, Ralph Lauren, Net-a-Porter, Carters, GAP, and FarFetch – brands that, would otherwise be inaccessible to them.

The platform also manages every aspect of the order and return cycle through its app. The two firms believe the partnership will support local artisans across Africa sell into America and take advantage of the growth of ‘Brand Africa’ in the US and in Europe.