Over the weekend, Elon Musk surprised the Twitter community with a major announcement.
The billionaire revealed that Twitter will undergo a rebranding and be transformed into an app called “X,” which he has been teasing for some time. Musk asked Twitter’s millions of users to prepare for the departure of the iconic Blue Bird logo that has been synonymous with the platform for years. Already, a significant change has been made as the domain X.com now redirects to Twitter’s website, indicating the impending transformation. Elon Musk has even pinned a video that could be the new logo for “X,” hinting at the changes to come.
Twitter CEO, Linda Yaccarino, also took to the platform to formally introduce “X.”
She described it as a second chance to make a big impression, with the goal of transforming the global town square and delivering “everything” to users. Yaccarino revealed that “X” had already started taking shape in the past eight months through rapid feature launches and rebranding efforts.
In a court document filed in California, it was hinted that Twitter no longer exists as an independent entity and had been merged into X Corp, a privately held corporation, with Elon Musk serving as its president. This suggests a significant shift in the company’s structure and future direction. As the platform moves forward, users and the world at large will eagerly await the full unveiling of “X” and the innovative changes it promises to bring to the social media landscape.