Google has launched AI Mode in Search for users in Kenya, Nigeria, and South Africa, allowing users to enjoy multimodal search through text, voice, or even images.
The search giant says AI Mode will help users tackle complex, multi-part questions with more intuitive responses, multimodal inputs, and deeper ways to explore topics.
According to Alex Okosi, Managing Director, Google Africa. “With AI Mode, we are reimagining the Search experience. Users will not only find the information they need more easily but will also be empowered to explore a wider range of content from across the web.”
AI Mode, powered Google’s latest Gemini 2.5 model, allows users to ask nuanced and exploratory questions that would previously require multiple searches. With its advanced reasoning and context understanding to Search, AI Mode is Google’s answer to Meta AI, ChatGPT, PerplexityAI among other AI platforms garnering for the search market.
With its advanced reasoning, AI mode breaks queries into subtopics and simultaneously searches them up allowing for a deeper dive into the web.
The AI-powered response includes prominent links to web sources, expanding the types of questions people can ask and opening up new opportunities for content discovery.
Google’s ranking systems will still display authoritative web links alongside data from AI Overviews leading users to a greater diversity of websites and a default to a set of traditional web search results.
AI Mode has been rolled out in these markets today and will appear as a tab on the Search results page and within the Google app for Android and iOS.