DStv Kenya and Simba Colt Motors will be giving away at least three Mitsubishi Lancer saloon cars or 12 months DStv subscription t in an initiative dubbed “Subscribe Ushinde”
Aimed at rewarding DStv customers every time they reconnect before their due date, the customer reward promo started January 15th and runs till March 31st March 2014. During the period, Anyone who buys a Mitsubishi Lancer from Simba Colt motors gets a DStv standard decoder including one month free subscription on the DStv Compact bouquet.
Open for participation to all DStv subscribers, the promo will give away 3 cars, over 40 free subscriptions and 150 other fantastic prizes to winners. Among the prizes also include 13 High Definition PVR Decoders and 91 Walkas.
According to Danny Mucira, the General Manager of MultiChoice Kenya, “Creating meaningful value for our DStv subscribers is always our priority and MultiChoice has therefore started another loyalty incentive programme to reward subscribers for staying connected to DStv for three months and above.”
Mucira added that MultiChoice is committed to continuously provide innovative and unique home television services which are innovative and exciting and keep viewers at the cutting edge of pay television. Recently the firm introducrd new programming and channels and new technology such as the Explora PVR, High Definition, DStv Mobile and the Drifta.
The firm, which is partly owned by the Kenyan government is at the forefront of developing local programming and enhancing education and bridging the digital divide in the most underprivileged schools on the continent.
Its partnership with Simba Colt shows how keen it is at rewarding its subscribers who are the core of its business. Mitsubishi Lancer is a brand many Kenyans want too because of its great performance.
Mr Dinesh Kotecha, the Executive Director of Simba Colt said,“It has been very active in Motorsports since 1974 when our very own Kenyan Driver the Late Joginder Singh won the East African Safari Rally in a Mitsubishi Lancer GSR.”