WeShopUp Wants to be the Online Shop for Africa

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mainbanner2-770x314WeShopUp is a new online shop with plans to launch operations in Kenya, USA, France and Morroco in a move to help everyone enjoy online shopping irrespective of where they are.

The store currently has an Appstore, a beauty and health products section, a Grocery, books & Audiobooks, clothing & Shoes, books, Computers, home, Garden & Tools,Music, DVD & Blu-ray, Services, Sports & Outdoors, Toys, Kids & Baby and Video games & Consoles sold online with same day shipping in some areas of its operation.

WeShopUp is a project of Infinity Space a tech startup founded in 2011 in Cameroon by a group of Engineering Students from the Industrial Engineering Facult of the University of Douala. Led by Cedric Atangana the team has grown and expanded to Kenya and France, and it’s now composed by people with different background from IT, Maketing, law, Administration and Finance.

The team says it aims to work together to fix problems facing populations in Africa using technology.

Infinity Space‘s ambition is for the world of innovation to contribute to the cause of renewable energies and worldwide communication means as a human primary need and primary right, to demonstrate the importance of clean technologies to the service of sustainable and accelerated development, and to combine various dreams, emotions and a will to contribute to make the world a better place,” the firm says. “By going beyond the question of energy and communication means, Infinity Space would like to encourage each and every one of us to join this global initiative of getting the world greener and fully meshed in our daily life by leading by the example.”

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Similar to Savana Kenya, WeShopUp faces tough challenges to take off. Due to poor infrastructure in many parts of Africa, logistics is a menace. Online payments have not matured so well in most markets and people still want to buy from people they know and trust. Nevertheless, firms such as Jumia and Konga are operating and have found a way of addressing this challenges.

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Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. He also teaches entrepreneurship at Moran Technology & Management Institute (Moran Tech). Follow him on X: @SamWakoba