YouTube Launches YouTube Gaming to Take on Twitch

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01_blog_post_lineYou have probably heard of Twitch, the Amazon-owned live streaming video service for gamers. YouTube has announced it’s launching a similar service dubbed YouTube Gaming.

“This summer, we’ll launch YouTube Gaming, a brand new app and website to keep you connected to the games, players, and culture that matter to you, with videos, live streams, and the biggest community of gamers on the web—all in one place,” Alan Joyce, Product Manager, YouTube announced.

With more than 25,000 games, YouTube Gaming promises to be about your favorite live streams, games will each have their own page with channels from a wide array of game publishers and YouTube creators. The firm is also saying that it has made it easy for users to add games to their collections for quick access.

“YouTube Gaming will be available this summer, starting in the U.S. and U.K. We’re building this just for gamers—so we want to hear from you about how we can make it the best way to connect with your community,” Joyce added.

YTG Family

The site has set up gaming.youtube.com as the designated address for YouTube Gaming which to some sounds like a revenge to Amazon that paid $970m to snap up Twitch after Google had reportedly made offers to acquire it. Last year, Twitch claimed it had 100m viewers each month, a feat YouTube will have to sweat to overtake even if it has a mammoth YouTube videos.

YouTube Gaming is promising to give its users 60 frames per second live streaming to help the creators and gamers easily record and broadcast high quality videos with their friends.

YouTube gaming comes with live streams on the YouTube Gaming homepage and the firm says its launching an improved live experience to simplify gamers broadcasts. Apart from its high frame rate streaming at 60fps, YouTube gaming comes with DVR, and automatically converts a users stream into a YouTube video, ad the firm says it’s redesigning its system so that users no longer need to schedule a live event ahead of time as well as a single link to share their streams.

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Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba