">
TechMoran
  • About Us
  • Deals
  • Jobs
  • Motoring
    • Money
  • Pitch Your Startup
  • Submit Your Post
  • Freelance Gigs
  • Travel
  • Men’s Corner
  • Dating
Saturday, January 16, 2021
  • Startups
  • Reviews
  • Insider
    • Obituaries
  • Business
  • Women
  • Blockchain
  • Columnists
  • Hacks & Facts
    • How To
  • Editions
    • US Edition
    • India Edition
    • MENA Edition
    • Asia Edition
    • Europe Edition
    • International Edition
No Result
View All Result
TechMoran
">
Home Tech Social media

How To Utilize Your IGTV For Your Business

Vanessa Kamau by Vanessa Kamau
11 months ago
in Social media
6 min read
0

How do you utilize your IGTV for your business?

IGTV is becoming very popular especially because the algorithms keep changing and they same to favour videos a lot more. You need to have a creative way of creating IGTV videos so that you actually gain a good audience. IGTV and Instagram are two separate apps, like Facebook Messenger and Facebook. The IGTV platform is designed for sharing and watching long-form videos. It’s similar to Instagram Stories, only your videos stay forever on your channel.

The question is how do you grow your brand’s visibility with your audience?

1. You can use your previously published content

You can repurpose horizontal videos you’ve posted on YouTube and Facebook, or live-stream recordings. Short tips and listicles are always great for sharing so repurpose your blog posts into IGTV videos as well. Once you start repurposing your videos for IGTV, keep an eye on how your audience reacts to this long-form video content. Based on that data, you can offer other meaningful stories about your brand. I find that shorter videos get more traction and people are more willing to watch which makes sense because people’s attention span especially on Instagram is very short. People are more willing to consume snackable content, something that’s quick.

2. Only have exclusive content with a niche

Sharing exclusive content with viewers will help you build a dedicated audience. The content you share could be behind-the-scenes videos that show product development, production, and distribution. The best thing is that these videos don’t require extra editing. People love to view authentic content that they can relate to at the end of the day we are emotional beings and we like knowing that there are real people behind a business.

READ  Instagram Expands Its Advertising Territories.

3. Create tutorials

Educational videos are always a good way to introduce your products. To take your videos to the next level, teach followers something new about your business and allow them to follow what you’re doing in real time. You can always have tips that your business can offer.

4. Start an actual series

IGTV is a modern form of television so you can approach it in a similar way by sharing a weekly or monthly segment at a recurring time. Consistency is important because people love predictability. Publishing episodes on a regular schedule will get your audience accustomed to coming back and watching a show on your IGTV channel.

5. Plan a Q&A

Answering questions from your audience is an amazing way to improve engagement while providing useful information. If you position yourself as open, and committed to discussion and answering questions, people will start trusting and relying on your business. How do you plan a Q&A? By telling people on instastory to ask you their questions then you will respond by a video.

Related posts

Facebook Suspends A Number Of Accounts That Belong To Ugandan Government Officials

January 12, 2021
0
Mandatory Credit: Photo by Evan Vucci/AP/Shutterstock (10434333bm)
Donald Trump, Sauli Niinisto. President Donald Trump speaks during a meeting with Finnish President Sauli Niinisto in the Oval Office of the White House, in Washington
Trump, Washington, USA - 02 Oct 2019

Trump Suspended From Twitter For Good

January 9, 2021
0

Facebook acquires Kustomer, a customer service startup, for $1 Billion

December 1, 2020
0
Instagram, one of the mostly used social media platform

How to market a business on Instagram – the right way

November 18, 2020
0

6. Get customers talking

Nothing is more persuasive to consumers than customers talking about why they love your brand. Take a chance and spotlight some of your loyal customers on IGTV. Invite them to be featured in the video and let them tell viewers why they love your products or services.

Readers 1,825

Share

  • Click to share on Telegram (Opens in new window)
  • More
  • Click to share on Tumblr (Opens in new window)
  • Click to print (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Pinterest (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Pocket (Opens in new window)

Like this:

Like Loading...

Related

Tags: IGTVInstagraminstagram stories
Vanessa Kamau

Vanessa Kamau

Vanessa Kamau is a young writer from Daystar University. She has been a writer for 5 years and enjoys it as a hobby and passion. During her free time she enjoys nature walks, discoveries ,reading and takes pleasure in new challenges and experiences. Contact: [email protected]

Related Posts

Social media

Facebook Suspends A Number Of Accounts That Belong To Ugandan Government Officials

January 12, 2021
0
Mandatory Credit: Photo by Evan Vucci/AP/Shutterstock (10434333bm)
Donald Trump, Sauli Niinisto. President Donald Trump speaks during a meeting with Finnish President Sauli Niinisto in the Oval Office of the White House, in Washington
Trump, Washington, USA - 02 Oct 2019
Social media

Trump Suspended From Twitter For Good

January 9, 2021
0
Social media

Facebook acquires Kustomer, a customer service startup, for $1 Billion

December 1, 2020
0
Instagram, one of the mostly used social media platform
Columnists

How to market a business on Instagram – the right way

November 18, 2020
0
Mary-Gideon
Social media

This Kenyan Female Actress Has Been Accused Of Luring Men On Social Media Then Robbing Them Afterwards

October 14, 2020
0
school opening
Social media

This Fake News Spreading About Schools Reopening Is What You Need To Read Today

October 14, 2020
0
Lifestyle

Instagram is bringing shops to IGTV and Reels

October 5, 2020
0
Social media

Chatpanda launches to help you stay in touch with your friends, family & co-workers

September 24, 2020
0

https://bit.ly/2VOxuoBhttps://bit.ly/2VOxuoBhttps://bit.ly/2VOxuoB
ADVERTISEMENT

Join our Mailing List

Loading

Recent Posts

realme to release more phones in 2021 to grow its smartphone market share

January 16, 2021

What You Need To Know To Manage Your Network Effectively

January 16, 2021

Baidu establishes an Intelligent electric vehicle arm to bring autonomous cars on a road near you

January 15, 2021

Adam Molai’s JUA Kickstarter Fund Doubles to $2M to Kickstart African Entrepreneurship

January 15, 2021

History of Binance: The Success and Failure of One of the Most Popular Cryptocurrency Exchange

January 15, 2021
">
">

Follow Us

">

There are many sites out there focused on blowing off some steam, from funny entertainment to thrilling experiences like playing online, in some cases online gaming could grant you the chance to win extra money. We came across rocketpot.io while browsing for a good btc casino online and it left us a very good impression with their wide variety of games and crypto offering.

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy

© 2019 Moran Media Group - All rights reserved TechMoran.

No Result
View All Result
  • Startups
  • Reviews
  • Insider
    • Obituaries
  • Business
  • Women
  • Blockchain
  • Columnists
  • Hacks & Facts
    • How To
  • Editions
    • US Edition
    • India Edition
    • MENA Edition
    • Asia Edition
    • Europe Edition
    • International Edition

© 2019 Moran Media Group - All rights reserved TechMoran.

Login to your account below

Forgotten Password? Sign Up

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
%d bloggers like this: