Transsion gets approval to launch terminal computing photography


TRANSSION Holdings (TECNO’S parent company) has received approval to launch of the standardization of terminal computing photography.

This is also the first time that TRANSSION’s effort in mobile device computing photography was recognized by international top experts.

Computational photography is the key smartphone image development trend. With this remarkable milestone of ITU-T achieved by TRANSSION Holdings.

TECNO is in a great position to be the pioneers in this field by establishing the research framework and further its R&D investment for its continued development in camera leadership to distinguish itself from the market.

Mobile photography, unlike traditional single-lens reflex photography, is often limited by hardware size and imaging module technology. Therefore, computational photography systems that focus on software and hardware collaboration and image processing algorithms play a critical role for mobile phones to improve photography quality and enrich image functions.

The mobile device computing photography system is able to reconstruct the scenery, lighting, and the subject of the photo by utilization imaging control, image calculation and processing, combined with artificial intelligence and mobile internet technology. The system can also create a new image application system pushing past the limits of mobile phone photography and improving photo effects and user experience.

With this milestone, it’s easy to expect TECNO placing an emphasis on the photography effects in its pioneer camera phone CAMON series, ensuring every new generation of the CAMON series receives a significant boost to the imaging technology.

TECNO keeps innovating and takes the research and application of computational photography to the next level. TAIVOS technology in the TECNO Camon series is built on the approved computational photography standards TRANSSION submitted to ITU-T, TAIVOSTM.

The technology enables up to 15-frame synth with an imaging time of just 4.68 seconds while most other smartphones only achieve this in 5.5 seconds or even 7 seconds. That means that the photographs shot with TAIVOS are built from a composite of 15 image frames that can be analyzed and recombined pixel-for-pixel, vividly capturing each element in your scenes with optimal contrast.

The newest CAMON 16 will come with professional and perfect portrait mode for consumers thanks to the TAIVOS technology. It packs a dedicated microprocessor that works together with AI algorithms to do one job: significantly enhance night-time photography:  optimizing processes and renderings by making images clearer, enhancing night shots, and overall improvement through high-performance imaging algorithm capabilities.

TECNO is also developing multiple AI vision algorithms on TAIVOSTM to better optimize their photo and video output quality.