DUBAI, UAE — As the landscape of physical security transforms into a strategic pillar for regional growth, Genetec Inc., a world’s leading provider of enterprise physical security software, is set to headline Intersec 2026.
The event will run from today, January 12 to 14, 2026, at the Dubai World Trade Centre (DWTC).
Driving Smart City and Infrastructure Resilience
According to the firm’s latest released the 2026 State of Physical Security Report, Africa and the Middle East, organizations are scaling operations within urban, commercial, and critical infrastructure sectors.
In response, Genetec noted it is positioning its latest suite of innovations to support this rapid expansion, specifically targeting:
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Urban Mega Projects and Smart City initiatives.
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Critical Assets, including oil and gas facilities.
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Tourism Hubs requiring high-level security integration.
Consequentluy, by shifting physical security from a basic utility to a strategic function, Genetec said it aims to foster better collaboration and more informed decision-making for regional stakeholders.
Spotlight on Hybrid Cloud and Intrusion Management
In addition to these regional goals, a major highlight of the showcase will be the debut of the Genetec Cloudlink™ 210 appliance and the latest evolution of Security Center SaaS.
Notably, key features to be demonstrated include:
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Integrated Intrusion Management: Now natively supported within the SaaS platform.
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Flexible Deployment: Solutions designed to allow organizations to transition to cloud, on-premises, or hybrid models at their own pace.
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Operational Agility: Tailored to meet specific workload and policy requirements.
AI-Powered Intelligence and Security Center 5.13
Beyond cloud solutions, Genetec is also set to unveil Security Center 5.13, which introduces significant enhancements in AI-powered analytics and advanced vehicle intelligence.
Essentially, these tools are engineered to speed up investigations and strengthen operational awareness in high-demand, complex environments.
“Intersec is a key platform for connecting with the region’s decision makers and partners, and for leading the conversation on building safer and smarter cities,” said Firas Jadalla, Regional Director, Middle East, Turkey and Africa, Genetec Inc. “As the industry shifts toward greater intelligence, integration and resilience, we remain focused on delivering unified solutions that help organizations modernize with confidence, whether they choose cloud, on premises, or hybrid deployments, and realize practical value from innovation such as AI.”
Finally, attendees can experience these technologies firsthand at the DWTC – Sheikh Saeed Hall, stand S1-D18.