Safaricom has solidified its position as a global leader in digital finance after its Ziidi Money Market Fund was named the “Best Fintech and Digital Commerce Innovation” at the 2026 Global Mobile Award (GLOMO).
The prestigious accolade was announced during the Mobile World Congress (MWC) 2026 in Barcelona, where the Kenyan telecommunications giant emerged victorious from a highly competitive shortlist of five international finalists.
This award specifically recognises digital solutions that are currently redefining the landscape of global financial services and commerce through innovative technology.
The Ziidi Investment Platform was singled out for its success in democratising capital markets and expanding access to investment opportunities.
By leveraging mobile technology, the fund has significantly lowered traditional barriers to entry, allowing Kenyans to save and participate in capital markets more easily and securely than ever before.
This recognition comes at a pivotal time as M-PESA marks its 19th anniversary, highlighting its evolution from a simple mobile money transfer service into a broad digital financial platform spanning payments, savings, credit, and now, sophisticated wealth creation.
Speaking on the win, Stephen Chege, Safaricom’s Chief Corporate and External Affairs Officer, noted that the award reflects the company’s long-term commitment to financial inclusion.
“This global recognition is a proud moment for Safaricom and for Kenya,” Mr. Chege stated. “Ziidi reflects our commitment to harnessing technology to create meaningful financial opportunities for our customers. As we mark 19 years of M-PESA, this milestone underscores our journey from enabling simple money transfers to providing a comprehensive digital financial ecosystem.”
Furthermore, the platform’s success is underpinned by a strategic partnership with Huawei, which has been central in enabling “Fintech 2.0.”
By providing next-generation digital rails, Huawei has supported the real-time processing and strengthened security necessary for the rapid rollout of new financial products.
Consequently, this infrastructure has allowed Safaricom to scale the Ziidi Investment Platform effectively, ensuring that users can move seamlessly from basic savings to active investing within the existing M-PESA ecosystem.
The GLOMO Awards are widely regarded as the mobile industry’s top honours, and this latest win adds to Safaricom’s extensive trophy cabinet.
The company has previously secured multiple awards in Barcelona, including recognition for the M-PESA Super App and the BLAZE DigiTruck in 2022, as well as earlier wins for the DigiFarm platform.
By winning again in 2026, Safaricom continues to demonstrate its role as a pioneer in technology-driven wealth creation and inclusive financial services on the global stage.

