Salesforce is expanding its services in East Africa to help businesses improve client engagement, data management, AI-enabled insights and revenue growth.
The new Salesforce capabilities include Agentforce Financial Services, Agentforce Marketing, MuleSoft and Data 360. The services include consulting, implementation, integration and ongoing support. Salesforce will be working with NTT DATA, a global leader in AI, digital business and technology services to help firms get a clear view of customer data, personalised customer service, better service delivery and AI-powered decision-making.
“Kenya is one of Africa’s most innovative digital markets, with a financial services sector that continues to raise the bar for customer experience and technology-led growth,” said Lauren Wortmann, NTT DATA Managing Director: Applications, Middle East and Africa. “By extending our Salesforce services in Kenya, we’re bringing together global capability, in-region expertise and deep industry knowledge to help clients turn customer data into meaningful engagement, improved service and measurable business value.”
In Kenya, NTT DATA sees significant opportunity to help organisations use Salesforce to better understand, serve and grow their customer relationships. The new offering builds on NTT DATA’s existing applications services in East Africa and last year’s acquisition of EXAH, a Salesforce Consulting Partner and AI implementation specialist in South Africa, which strengthened the company’s expertise in the region and ability to deliver locally relevant Salesforce solutions backed by global scale.
As organisations seek to leverage AI and automation, trusted data foundations and integrated client platforms are becoming increasingly important to improving loyalty, service quality and revenue growth.
“Salesforce is dedicated to helping businesses in Africa use trusted AI, data and CRM to provide better customer experiences and grow,” said Nick Christodoulou, Salesforce Area Vice President, Africa, “Our partnership with NTT DATA in East Africa brings Salesforce’s new platform ideas with NTT DATA’s experience and relationships with clients in the region. This helps companies move faster from planning to impact.”
NTT DATA has recently joined Salesforce’s Forward Deployed Engineering (FDE) Partner Network, deepening the strategic relationship between the two organizations and helping customers accelerate the successful deployment of Agentforce at scale.
NTT DATA has worked with Salesforce for more than 25 years, has delivered more than 3,500 Salesforce projects worldwide and was recognized with seven Salesforce Partner Innovation Awards. The company’s expertise was further recognized in 2026 when it was named MuleSoft Partner of the Year and Marketing Partner of the Year in South Africa.
The expansion also supports skills development and long-term technology enablement in Kenya. By growing its Salesforce services locally, NTT DATA aims to help create new opportunities for digital skills development while ensuring Kenyan organisations have access to the same enterprise platforms, capabilities and competitive advantage as leading organisations globally.