JUMIA HIDES 2000 EGGS ACROSS NAIROBI

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After hosting the biggest ever virtual Easter egg hunt in Kenya, Jumia has moved the expedition offline to hide over 2,000 plastic eggs in different locations around the capital for children and families till late into the April holiday.

There are reports already that some eggs have been spotted inside buses plying Westlands route, offices, Universities, popular clubs, public gardens like Jee-van-Jee, Uhuru Park among other places as below

Parinaz Firozi, MD, Jumia Kenya said, “This April holiday is fun filled. We invite families to join in the hunt and experience April like never before, who knows what you could find inside!”

Successful egg hunters are required to post a selfie on twitter with the egg and the code they find inside the egg under the hashtag #jumiaegghunt. Once the code is redeemed, the eggs could hatch among others hundreds of discount coupons, a Smartphone, a Fridge, a television set, a powerbank, a pair of shoes or even a toothpick!

A map to help you track down the egg’s location can be found here together with photos of the gorgeous eggs and a constant update on the expedition on the Jumia Facebook page.

“We have so far hidden eggs in University of Nairobi, Arboretum, Supermarkets and even at Cab stops. We plan to put others in USIU, KCA University, Uhuru Park, Central Park and Jeevanjee gardens.” Firozi

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Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba