U.S. electronic payment service iSend, has today partnered with Airtel Ghana to enable consumers in the United States, Canada, the United Kingdom and Europe to purchase pre-paid mobile airtime for family members and friends who are Airtel Ghana customers.
The free service will be available at more than 150,000 retail locations or online at www.aryty.com, iSend’s online portal.
Airtel Ghana was launched in 2010 and has over three million subscribers.
“Our direct relationship with Airtel Ghana enables us to provide highly localized services and to target special offers fashioned specifically for their customers,” said Steve LaBella, president and CEO of iSend. “This agreement is an important step in our ongoing expansion across the African continent, and we look forward to serving additional Airtel countries in the future.”
Donald Gwira, Airtel Ghana head of corporate communications and external affairs said, “This partnership is highly beneficial for the families and friends whom iSend and Airtel Ghana can now serve together.”
iSend customers can top up any family member’s cell phone, at their level of choice and with instant verification. Customers are not charged for the service beyond the normal price of minutes, and it is an extremely convenient way to keep communications open during holidays, major events or emergencies.