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Home Startups CEO Weekends: Private Property & SABC’s Top Billing In R5 Million Lifestyle Promotion

CEO Weekends: Private Property & SABC’s Top Billing In R5 Million Lifestyle Promotion

by Sam Wakoba
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privatepSouth Africa’s Private Property has partnered with SABC3’s Top Billing to launch a competition as Top Billing celebrates  21 years in business, opening opportunity for one lucky South African to win R5million worth of lifestyle accessories.

According to Private Property CEO Justin Clarke: “We were thrilled when Top Billing approached us with the concept.The brand associations are so strong: Private Property exists to inspire, connect and serve people in their search for great lives. Top Billing brings the best of SA’s good life to people who aspire to this lifestyle. And likewise Woolworths, the competition’s main sponsor, is passionate about bringing quality and style to discerning customers. We’re in good company here!”

The competition, running until December will see the winner take home a fully-furnished apartment plus notable items like a luxury car, a brand-new wardrobe and a fully-stocked wine cellar- all adding up to over R5million.  Weekly prize winner will take home an iPad Mini each.

The firms says each episode of Top Billing directs an entrant to the Private Property, portal for them to search for a clue hidden in a virtual tour in order to enter the competition. Updated every week, the virtual tour reflects an apartment’s progress from an empty shell to perfect house.

COO Simon Bray said virtual tours offer browsers a rich viewing experience. The tours enable house hunters to view an entire property online before they make an informed decision to go visit a property physically.

“It’s all about the browsers,” said Simon. “Our all-new site is more visual, and offers richer information. And an innovative move to the Cloud, a first for a major SA portal, ensures that we’re faster and more robust – which is a good thing as Top Billing audiences exceed five million viewers weekly and we’re hoping to see them all on our site over the course of the competition!”

To enter the competition, one has to watch Top Billing on SABC3 (Every Thursdays 8.30am, or the repeat on Sundays at 12pm) then head to www.privateproperty.co.za for the entry code , then follow a basic SMS instructions to enter.

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