It seems that calling rates this season will not be a big hustle most especially those who are Airtel subscribers; the company has signed an alliance of global telcos that will reduce roaming service outside the 17 that the telecommunications company serves.
Airtel official joined the Bridge Alliance which consists of 14 telcos. This will allow all Airtel users to access voice and data services through the partnerships.
The countries covered by Bridge Alliance operators include Australia, Bangladesh, East Timor, Hong Kong, India, Indonesia, Macau, Malaysia, Philippines, Singapore, South Korea, Taiwan and Thailand.
The alliance has 714 roaming agreements including 238 each for voice and data as well as 238 for Pre-Paid services.
“Airtel Africa will be able to extended its geographical reach, simplified and competitive data roaming and voice services,” Alessandro Adriani, CEO of Bridge Alliance, said.
The Indian firm will give cheaper roaming deals in return, where the 14 other operators don’t have a presence.
Andre Beyers, chief marketing officer at Airtel Africa, said the 17 Airtel operations across Africa will join the alliance and gain access to the latest Bridge Alliance enterprise and roaming services.
The partnership is also expected to enable Airtel to provide tailored solutions to serve enterprises wishing to procure mobile services regionally.
Additionally, the partners expect to share their expertise, research and empirical evidence gathered from other markets within the alliance.