">
TechMoran
  • About Us
  • Deals
  • Jobs
  • Motoring
    • Money
  • Pitch Your Startup
  • Submit Your Post
  • Freelance Gigs
  • Travel
  • Men’s Corner
  • Dating
Saturday, January 16, 2021
  • Startups
  • Reviews
  • Insider
    • Obituaries
  • Business
  • Women
  • Blockchain
  • Columnists
  • Hacks & Facts
    • How To
  • Editions
    • US Edition
    • India Edition
    • MENA Edition
    • Asia Edition
    • Europe Edition
    • International Edition
No Result
View All Result
TechMoran
">
Home Tech

Zimbabwe’s Empire Communications Wants to be Country’s Startup PR Darling

Sam Wakoba by Sam Wakoba
7 years ago
in Tech
7 min read
0

innovationZimbabwe’s Empire Communications, a full- service public relations and communications agency, which specializes on the development and content management of new media tools wants to put young entrepreneurs on the map.

Empire Communications was founded and is wholly owned by Tawanda Chitiyo. I am inspired by a passion for new media projects, creative ideas, proven methodologies, strong media relations as well as flexibility, initiatives, and efficient execution. Also by the success stories of other young entrepreneurs who are broadening their horizons and opening up to limitless perspective.

TechMoran caught up with Chitiyo and he revealed his plans into the future of his firm below.

What exactly do you do?

We offer an integrated online, offline and mobile communications strategies. That includes marketing, advertising, awareness and promotion of goods and services using the mobile phone, internet (online) and outdoor LED screens (offline). The outdoor LED screen will be installed by the 2nd month of 2014 in Mutare, Zimbabwe’s fourth largest city.

Do you have any clients at the moment?

We have six confirmed clients but we have embarked on an aggressive door to door campaign mainly targeting small to medium scale retail enterprises (SME) and the response has been excellent. We have approximately 501 (SME, s) in Mutare. This figure is based on the number of valid shop licences with the City of Mutare Council. Most of these cannot afford traditional advertising and marketing methods so we offer them a cheaper alternative, in the form of direct targeted advertising on Facebook mobile and on Google. After the marketing campaign we will have a lot of clients.

READ  Humble Water Vendor is Sportpesa’s Sh8.9 million jackpot winner

Related posts

History of Binance: The Success and Failure of One of the Most Popular Cryptocurrency Exchange

January 15, 2021
0

How to fuliza by Safaricom guide

January 15, 2021
0

ASUS debuts new ZenBook Duo | Pro Duo, VivoBook, ExpertBook and Chromebook laptops at CES 2021

January 15, 2021
0
signal-apps

Is Signal That Different From WhatsApp? Here Are 5 Ways It May Be Different

January 15, 2021
0

 Are you seed funded?

We haven’t yet have access to any form funding due to the economic environment that we are operating in. According to the 2014 World Bank’s Doing Business report Zimbabwe is ranked 170 out of 183 countries, meaning it is one of the countries where doing business is very difficult and expensive. Therefore making it unattractive for investors and funders.

Where do you think your company would have achieved in two years?

In 2 years we would have finished our ongoing drive to deliver fresh vigour to the IT industry in Zimbabwe. We plan to create a unique and personal connection to the digital world for all the people in the rural areas and farms. Create a larger market share, profitability and geographic spread.

Do you have any expansion plans?

2014 we plan to venture were no one has dared to venture that’s the rural areas, farms and all the marginalised areas.  Introducing mobile web advertising, create interactive text messaging, conduct competitions and sell content. Sports betting, lottery style power ball and casino games on the mobile phone and online.

What would you tell the youth trying to start businesses?

READ  Solar energy: It’s about more than just doing your part to live a greener life

Youths need to be persistent and patient especially in a patriarchal society like the one we are in were change is passionately resisted. Youths also need to embrace failure and learn from it and use it for our advantage.

Challenges you have faced and how you overcame them?

Mainly its legislation making it illegal for us to offer some services without a licence and the licences and application fees are very expensive. That’s also a one of the main reasons why we cannot get funding. But we always try to find loop holes that we exploit to work according to the law. Besides that we do not have any other challenges to write home about.

 

 

Readers 966

Share

  • Click to share on Telegram (Opens in new window)
  • More
  • Click to share on Tumblr (Opens in new window)
  • Click to print (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Pinterest (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Pocket (Opens in new window)

Like this:

Like Loading...

Related

Sam Wakoba

Sam Wakoba

Taking you on tour through Africa's tech ecosystem, one startup at a time! [email protected]

Related Posts

cryptocurrencies

History of Binance: The Success and Failure of One of the Most Popular Cryptocurrency Exchange

January 15, 2021
0
How To

How to fuliza by Safaricom guide

January 15, 2021
0
Tech

ASUS debuts new ZenBook Duo | Pro Duo, VivoBook, ExpertBook and Chromebook laptops at CES 2021

January 15, 2021
0
signal-apps
Tech

Is Signal That Different From WhatsApp? Here Are 5 Ways It May Be Different

January 15, 2021
0
Tech

Between WhatsApp, Facebook And Signal Which Platform Collects More Personal Data?

January 15, 2021
0
Tech

HTML5 Tech Takes Over from Flash to Advance E-Sports Industry

January 15, 2021
0
uganda-8
Tech

This Is Why The Ugandan Web Is Currently In Turmoil And Their Internet Has Been Shutdown

January 14, 2021
0
Leadership

SEACOM suffers second major executive exit as CTO resigns

January 14, 2021
0

https://bit.ly/2VOxuoBhttps://bit.ly/2VOxuoBhttps://bit.ly/2VOxuoB
ADVERTISEMENT

Join our Mailing List

Loading

Recent Posts

Baidu establishes an Intelligent electric vehicle arm to bring autonomous cars on a road near you

January 15, 2021

Adam Molai’s JUA Kickstarter Fund Doubles to $2M to Kickstart African Entrepreneurship

January 15, 2021

History of Binance: The Success and Failure of One of the Most Popular Cryptocurrency Exchange

January 15, 2021

How we can all contribute to the Green revolution 

January 15, 2021

How to fuliza by Safaricom guide

January 15, 2021
">
">

Follow Us

">

There are many sites out there focused on blowing off some steam, from funny entertainment to thrilling experiences like playing online, in some cases online gaming could grant you the chance to win extra money. We came across rocketpot.io while browsing for a good btc casino online and it left us a very good impression with their wide variety of games and crypto offering.

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy

© 2019 Moran Media Group - All rights reserved TechMoran.

No Result
View All Result
  • Startups
  • Reviews
  • Insider
    • Obituaries
  • Business
  • Women
  • Blockchain
  • Columnists
  • Hacks & Facts
    • How To
  • Editions
    • US Edition
    • India Edition
    • MENA Edition
    • Asia Edition
    • Europe Edition
    • International Edition

© 2019 Moran Media Group - All rights reserved TechMoran.

Login to your account below

Forgotten Password? Sign Up

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
%d bloggers like this: