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Home Tech SA’s Magic Integration Platform Awarded as top Business Application Product

SA’s Magic Integration Platform Awarded as top Business Application Product

by Caroline Vutagwa
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Magic Software, a South African-based global provider of software platforms for enterprise mobility, cloud applications, and business integration, has been recognized as the 2014 Product Innovation Leadership Award for its Magic xpi Integration Platform.

The recognition is based on Frost & Sullivan’s independent analysis of Integration Platforms for Business Applications.

With innovative in-memory data grid (IMDG) architecture along with a large library of certified application and technology adapters, Magic xpi Integration Platform gives enterprises the connectivity, flexibility and speed they need to securely process large volumes of data from diverse systems.

“By incorporating in-memory computing technology, Magic customers benefit from high availability, cost-effective elastic scalability, and guaranteed business continuity 24 × 7,” said Swapnadeep Nayak, Senior Research Analyst at Frost & Sullivan. “Magic’s code-free metadata-based platform and cloud deployment option also contribute to a high return on investment.”

“We’re honored to receive this prestigious Frost & Sullivan award for our advanced integration technology and the value we provide to customers,” said Udi Ertel, President Software Division at Magic Software Enterprises. “By enabling the mobilization of business processes from back-end systems such as SAP, Oracle JD Edwards, Salesforce, Microsoft Dynamics, SharePoint, SugarCRM and more, Magic xpi is also an excellent solution for enterprises looking to provide mobile business apps for their employees, partners and customers.”

Magic outscored its competitors in each of the following five key criteria Frost & Sullivan analysts use to benchmark performance, earning an average overall score of 9.0 (out of a possible 10), well ahead of the closest competitor which received an average score of 7.6.

  • Innovative Element of the Product
  • Leverage of Leading-Edge Technologies
  • Value Added Features/Benefits
  • Increased Customer ROI
  • Customer Acquisition/Penetration Potential

 

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