Garmin Southern Africa (Pty.) Ltd will be hosting a trade delegation in Accra, Ghana from the 12th to 16th May 2014. This trade delegation is meant to engage with prospective businesses partners in West Africa who have strong distribution and/or reselling capabilities and a proven track record of successfully furthering brands into their designated markets.
With global annual revenues of over $2.5 billion Garmin has realized that it is important to have the right mix of channel partners, products and tools available in each territory to provide product support.
The extensive ranges of products serve many industries including Marine, Outdoor, Automotive, Sports and Wellness. Garmin’s products or tools are suited to developing economies where infrastructure requirements are extensive and mapping out of new boundaries, roads, waypoints are key to the countries expansion.
Marine Echo range of fishfinders make use of GPS and sonar technology to map and view fish under water which is a great aid in subsistence fishing. Garmin Outdoor watches are great for hiking, where the handheld devices track waypoints.
GPS technology is used in sport and Garmin’s range of Fitness watches track personal data such as time, speed, distance, calories, cadence and when paired with a Heart Rate Monitor, tracks your heart rate. New to the market is Garmin’s range of rugged Action Cameras to record HD footage, Virb Elite comes with a built in GPS and can pair with a Heart Rate monitor to record Heart Rate, speed, distance and route.
In conjunction with PDSA Ghana, Garmin will be hosting discussions on West African business opportunities to resell, distribute and service our wide range of GPS products and solutions. To register for a meeting visit http://www.garmin.co.za/westafrica or email us directly on mike.clarke@garmin.com
