VERVE Launches New Rewards Programme



Verve cardholders  in over 100 merchants in Nigeria has a reason to smile after the payment cards firm announced the launch of Verve Rewards.

Verve Rewards is a loyalty programme aimed at rewarding Verve card holders every time they make purchases, online or in-store, with their Verve cards. The users will either earn Instant Discounts or Cash Back of around 1% to 17.5% depending on the specific merchant.

Merchants participating in the rewards programme include, Health Plus,, Samsung Sims, Yellow Chilli, among others.

According to Charles Ifedi, Chief Executive Officer, Verve International:“It is a great pleasure to announce the introduction of our Verve Rewards scheme that will enable Verve card holders benefit from exclusive deals. Verve is the biggest payment card in Nigeria and Verve Rewards has been designed to ensure each of our 18 million customers across the country gets benefits every time they put their Verve card to use.”

An Instant Discount enables Verve card holders pay an amount less the total cost of items purchased. With Cash Back, Verve card holders receive a cash refund, which is a percentage of the amount purchased.  These cash refunds are accumulated into a virtual Verve Rewards account which can be put to use on subsequent purchases.

Sim Shagaya, Founder & CEO, Konga, said:“We are proud to partner with Verve to offer our customers 1.5% Cashback when shopping at Our customers benefit from this program by accumulating cash refunds from and other merchants, which can be spent at in the future.”