Easy Taxi App pre-installed on all Galaxy S5 devices in Nigeria

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On-demand taxi service – Easy Taxi has teamed up with Samsung to offer its services to even more customers across Nigeria, with the Easy Taxi app to be pre-installed on all new Samsung Galaxy S5 devices as part of the Galaxy Gift Exchange.

The partnership was entered at the launch of the new Samsung Galaxy S5 in Lagos where Samsung West Africa Director, Mr. Emmanouil Revmatas said the app will give S5 owners with a convenient, safe and fast means of calling a cab.

The Easy Taxi service is simple to use: you simply download the app, and once you’re registered you can request a ride from a nearby licenced driver – you can then track them arriving to pick you up in real-time using the app, so you know that you won’t be waiting to start your journey. You can even save your favourite addresses within the app for frequent rides, and check your ride history.

Easy Taxi offers a fast alternative to the infamous traffic jams in Lagos by enabling users to access a database of drivers throughout the city.

According to CEO and co-founder of Easy Taxi Nigeria Bankole Cardoso, “We are delighted to be working together with Samsung to bring the Easy Taxi app to an even wider audience of users across Nigeria. Users are becoming more and more tech-savvy and we are receiving an increasing number of bookings through our app. By continuing to offer fast, easy and safe taxi rides to new users, we are confident that we can help to further develop e- and m-commerce opportunities across Nigeria.”

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Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba