One Africa Media’s property website, PrivateProperty.com.ng has announced that it has secured a multi-million pound deal to become the official property website of the Premier League, the most-watched football league in the world with a TV audience of 4.7 Billion people and broadcast in 212 countries to 643 million homes.
According to the firm, the branding deal aims to help it maintain its position of Nigeria’s number 1 online property brand.
“We are excited about this partnership as the English Premier league has an estimated viewership of over 18 million viewers in Nigeria alone and this deal will help raise our brand awareness,” said Oluwafemi Taiwo, Co-Owner & CEO of PrivateProperty.com.ng. “We would reach a huge audience and this is a further step in our mission to make PrivateProperty.com.ng a household name, synonymous with property search. Our advertising Estate Agents & Surveyors will benefit greatly from the brand exposure of this partnership as we further cement our position as their most valued marketing platform”
This branding deal comes after its first season of the widely tuned in weekly radio program, “The Property Show”, which was sponsored by PrivateProperty.com.ng and aired on Inspiration 92.3 FM to over 5 million listeners weekly.